Now here is a perfect example of design that is both visually interesting and incredibly smart. For the rebranding of digital agency Manifest, Eight Hour Day took a conceptual approach by exploring the notions of time, human experience, connections and creativity. And as a result, in addition to the usual branding deliverables, the team also developed an impressive 40-character glyph language, “an ever-evolving timestamp and supplemental “chapter” marks, each of which represent an area of discipline or a core value.” I love how this all came together, in both concept and execution—there are so many layers and details to uncover that I can’t possibly see it getting stale any time soon.
Eight Hour Day: Manifest Rebranding
Tags: Brand IdentityInteractivePrint
Courtney
Courtney is the founder of Design Work Life and Seamless Creative, a small design studio she runs with her husband Brian. She now splits her time between developing brand identities for small businesses and soaking up (and passing along) as much inspiration as she possibly can.
6 Responses
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September 13, 2011
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September 21, 2011
Love It! All of it!
Such a carefully crafted identity system. The folks at EHD have outdone really themselves.
There is wonderfully elaborate, a complete brand experience as it should be.
Really well done suite of work. Bravo!