Check out this amazing packaging project by Alex Sophocles, a senior at MICA. The goal was to transform Higgins Brand India Ink from a product with a lowbrow appeal to a highbrow one. I have to say I think that the beautifully detailed, hand-crafted wooden box and carefully considered black and white labels certainly do the trick. Impressive!
[…] design work life » Student Spotlight: Alex Sophocles. […]