Blok Design: Topix Identity and Collateral

I’m loving Blok Design‘s new work for Topix, a special effects and animation studio operating out of Toronto:

A pioneer in special effects and animation in North America, Topix approached us to re-design their identity. The wordmark builds on the their reputation for creating masterful illusions — it’s as much about what you don’t see as what you do see. Colour, space and the unexpected use of the wordmark reflect the brand’s playfulness and the company’s philosophy of pushing creative boundaries.