Colle + McVoy: Caribou Coffee Life Is Campaign

This week Colle + McVoy is rolling out a new campaign for Caribou Coffee, based around the theme: “Life is more than coffee. That’s why there’s coffee.” I’m not very familiar with this brand, since they don’t have any locations in New York, but this is definitely the type of campaign that would get me into the store. I’m especially loving all of the coffee cup designs.