Design Ranch: Unforked Branding

By way of Laura Berglund’s portfolio I found this super fun restaurant branding project by Design Ranch, where she is currently employed. Here’s the deal:

Restaurant owner Jim Sheridan was looking for a brand that spoke to his new restaurant concept of fast-fresh, organic, chef-inspired street food– that’s still affordable. Thus, Unforked was born, undoing what people think they know about food. It can be healthy and high quality, without compromising price!

Design Credits:
Design Firm: Design Ranch
Graphic Designer: Laura Berglund
Art direction: Ingred Sidie & Michelle Sonderegger
Copywriting: Claire Gude
Client: Jim Sheridan, Sheridan’s Frozen Custard