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Some thoughts from the designer:
The concept was to produce a card with the message of joy, and that later developed into the message of ‘very merry’. We were initially inspired by the idea of candy canes, because a candy cane is a very traditional symbol of the holidays, yet the diagonal stripe pattern has quite a bold and modern look. Incorporating specialty printing processes, like foil stamping, that would highlight BurdgeCooper’s capabilities, and utilizing papers and colors that would add to the festive feel were significant considerations for the design. Incorporating specialty printing processes, like foil stamping, that would highlight BurdgeCooper’s capabilities, and utilizing papers and colors that would add to the festive feel were significant considerations for the design.
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CREATIVE CREDITS
Design & Photography: Fred Schaub, Fred Schaub Design, Oxford CT
Printing: BurdgeCooper
Papers: Neenah Design Collection and Neenah Stardream