Perky Bros: Dogshells Identity and Collateral

DWL favorite Perky Bros recently launched a site update featuring lots of new work. I’m especially loving the brand and collateral that they developed for Dogshells, “an all natural calcium supplement for dogs made from 100% recycled eggshells.” The project encompassed everything from the identity to stationery, packaging and website design.

Inspired by their repurpose/reuse philosophy, we created an on-demand, stamp-based stationery and sample system so they could create exactly what they need when they need it. Rather than typical disposable packaging, their jars are durable and made to last—silkscreened on glass and ready to be used once they’re empty.