Rhett Dashwood: Wade Showreel Packaging

For the Wade showreel packaging, Rhett Dashwood chose to take a hands on approach. He began by scouring second hand stores for suitable books, and then masked and sprayed each cover with a knocked out version of the Wade logo. The promos were then completed by carving a concealed panel out of each book to hold either a DVD or memory stick, resulting in a series of one-of-a-kind packages that are sure to be remembered.