Bumble & Bumble

I love the typography-driven packaging for Bumble and Bumble hair products. I’m especially drawn to the scripts used for the Bb logo and product title. I had initially thought it was the same across the whole brand but when I researched this post I noticed the script is slightly different from product to product.

Their curl conscious packaging takes a different approach, but it’s also type-driven…

Find more packaging design goodness at The Dieline.


Courtney is the founder of Design Work Life and Seamless Creative, a small design studio she runs with her husband Brian. She now splits her time between developing brand identities for small businesses and soaking up (and passing along) as much inspiration as she possibly can.

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