For the month of August, a series of guest posters will be filling in on DWL with daily posts. Today’s posts come to you from Allan Peters, who is a Senior Art Director at Target. For more from Allan, be sure to check out his blog and follow him on Twitter. Enjoy!
My team and I just finished up a new summer campaign for Target. It’s all about having a big honkin’ summer. Check out the full campaign here.
Agency: Target iH
Sr. CD: Jason Langer
CD: Jon Baugh
Sr. Art Director: Allan Peters
Jr. Art Director: Emily Reile
Writer: Anna Stassen
Illustrator: Tom DiTolla: Spectrum Studios
Great campaign. Makes me wish summer was sticking around longer.
Allan, My kids and I LOVED this campaign. My girls loved walking into Target and seeing the 3 dimensional signs. It made them laugh and smile and it made me smile, too.
Thanks you guys!
I LOVE this campaign! What font did you use in your posters?
[…] via TweetRELATED POSTS:sleeping with the wolvesAmazing illustration by David FurherChannel 4: Superhumain TAGS : campaign,été,graphism,print,summer,target Skullcandy presente le CPH pro 2012 […]
I’m sure Allan can confirm but it looks like Susa to me.: http://www.myfonts.com/fonts/hubertjocham/susa/
The script is Susa Bold. The rounded sans is Bryant Pro.
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