Seattle-based studio Baji recently completed the re-brand and site development for Elements of Education, a Washington-based non-profit that aims to support arts, science and literacy initiatives in public education. Excited for the opportunity, the creative team at Baji dove right in, going beyond design and strategy to actually interact with the kids this brand will benefit. The team visited with the students to educate them about project management, design, branding, and content and social media strategy, which empowered them to run the website and continue to share student stories.
You can see a few visuals from the project below, but be sure to check out the full case study right here, and visit the live site here.
This is nice but reminds me a lot of the OCAD rebrand done by Bruce Mau.
http://www.underconsideration.com/brandnew/archives/ocad_u_all_new.php
This was a really fun project. We all went to the school and taught classes to help the students carry on the brand through their projects. I love the BAJI team.
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